| Competitor's Claim |
Fact |
| The use of polysorbate 60 and polysorbate 80 have a positive effect on hair loss and thinning hair. |
Today, polysorbates do have their place in cosmetic products but only as emulsifiers. Because of scientific advancements with herbal extracts, vitamins and amino acid therapies, the role of polysorbates in hair loss has been virtually eliminated. |
| The use of Scalp Exfoliators and Paste can help people with hair loss and thinning hair. |
Nisim International, in its many years of clinical research in the field of hair loss, has learned that the more products you put in your scalp and hair the more potentially damaging it could be for your sensitive hair follicles. Especially when the ingredients used in the products mentioned above can clog and even hamper hair growth. |
| Sunlight and the formation of free radicals cause the formation of dihydrotestosterone (DHT) and the degeneration of hair follicles. |
Sunlight and the formation of free radicals DO NOT cause the formation of dihydrotestosterone. DHT is produced by a unique enzyme, known as 5-alpha-reductase, present in the human skin. This enzyme converts the hormone testosterone into the more potent DHT. The accumulation of DHT in the epidermis of the scalp will bind with its corresponding receptor site and can cause hair loss. Nisim International, with its scientific based formula and group of researchers, determined its Stimulating Herbal Extract effectively eliminates excessive amounts of DHT, thus controlling hair loss. See Nisim's clinical and biopsy studies. |
| Hair loss is caused by "certain toxins" and "body chemicals" that are just activated by ordinary sunlight and /or combine with other "body chemicals". |
Hair loss is not caused by "certain toxins" attributed to normal sunlight. Toxins are better defined as an accumulation of sebum and oils. Build-up of sebum and oils attracts debris and dirt to the base of the hair follicles. Nisim has addressed these concerns with its specially formulated shampoo. The shampoo removes and neutralizes excess sebum and oils. Nisim's exclusive, clinically tested active ingredients present in the shampoo will prevent the accumulation of further build-up of oils and sebum throughout a normal day. "Body Chemicals" cannot mix or combine with other "body chemicals", thereby producing toxins that circulate in your blood. If in fact this reaction did occur, it would not only affect the hair, but also other target organs like the liver, spleen and kidneys. |
| Alcohol is toxic and can damage the collagen and elastin structures of the hair follicles. |
Alcohol is widely and routinely used in the cosmetic industry. It is being used in body rub lotions, hand lotions, after shave lotions and many other products. Because of its excellent ability to dissolve sebum and oils, it has proven itself to be effective as a solvent to help hair loss. Alcohol also has unique dissolving capacities for many nutrients (like Biotin and Cystine) that are absolutely vital for healthy hair. This ahs paved the way for the Nisim Hair Stimulating Extract to perform as the premier hair loss product on the market today. "There is absolutely no known toxicity to skin application with alcohol." (American Journal of Dermatology and Consumers Dictionary to Cosmetic Ingredients). It should be pointed out at this moment, that Nisim comes highly recommended by dermatologists and hair transplant physicians throughout North America and parts of Europe. No other cosmetic hair loss product can claim similar support from the medical community. |
| You require 4 or 5 products (steps) to help control hair loss. |
Two steps are all you really need.
1) The Nisim NewHair Biofactors Shampoo, which has undergone clinical studies, can control hair loss within days. Many of its active ingredients include the sulfur containing amino acids and the building blocks of keratin, which your hair is composed of. The sulfur containing amino acids comprise over 60% of hair's keratin. Inositol and panthanthenol, a group of B vitamins, are cell membrane stabilizers and can prevent premature graying of the hair. Biotin, perhaps the best known B vitamin for maintaining healthy hair growth, is also present. The shampoo includes a percentage of our active herbal extract formulation.
2) Nisim NewHair Biofactors Stimulating Extract, which has been clinically tested and determined to be effective in promoting hair growth in over 85% of the study participants, is an all natural organic compound.
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